Publishing for the Agentic Economy
A secure, decentralized publishing platform offering dual endpoints for human readers (beautiful HTML) and autonomous AI agents (structured, token-efficient JSON) protected by the internet-native x402 payment protocol.
Document Directory
Programmatic and manual content directory
Price the Job, Not the Tool
Micropayment gated research content.
From Principle to Priority: Chapter 1: The Monolithic Fallacy: Why Traditional Innovation Fails
Micropayment gated research content.
The Future of Insurance: Proactive, Parametric, & Invisible
Is Your Next Computer Invisible? The Rise of Outcome-Driven AI Computing
Jobs-to-be-Done: The Ultimate Guide to Tech Strategy
JTBD is Dead (As You Know It): The New AI-Powered Playbook
The Browser is Dead; Long Live the Browser
The #1 Mistake Founders Make: Escaping Product Gravitation
The ONE Metric That Reveals Your Company's True Innovation Potential
Your Walls in 2030: The Digital Paint Revolution
I Spent 100 Hours Designing a Slack Killer: Beyond the Channel
Stop Trying to Prevent AI IP Theft. Do This Instead to Fix It
The Billion-Dollar Pivot for NOSO LABS Hiding in Plain Sight
Y Combinator Is Funding the Wrong Food Supply Chain Solution
Beyond Big Data: The 'Right Data' Revolution
The Restaurant Turnaround: A Deep Dive into the 'Parasite Strategy'
The Bias Laundering Machine: Evolving 'Data-Driven' Innovation
Why Gumloop's $17M Bet is on the Wrong Problem
7 Steps to Building a 'Home-as-a-Service' Empire
The Idea Engine: How to Generate Hundreds of Testable Marketing Hooks
Rebuilding Nozomio: From YC Darling to Defensible Platform
The 4 Levels of Agentic AI
How to Build a Capital-Efficient and De-Risked Innovation Strategy: A Practitioner's Playbook
Why Everyone is Secretly Quitting Design Thinking
Beyond The Funnel: 3 Ways to Replace DoorDash (For Good)
The Death of the Digital Canvas
You're Welcome, Marc Benioff: The B2B Revenue Autopsy
The Post-Dashboard Era: Why Visualization is the Enemy of Execution
Stop Subsidizing the Bank’s 90% 'Trust Premium'
The Hierarchy of Truth: Physics > Logic > Job Maps
Post-Payday Architecture: The Shift from Batch to Stream
The Computational Imaging Revolution: Deconstructing the MRI Monopoly
Why Clean Data Kills Agentic Speed
Your Codebase Has a 99% 'Syntax Tax' Rate
The Founder as Finder: Deconstructing the Fallacy of Execution
Destroying the SaaS Multiple: How Icon's Broken AI Video JTBD Forced a $3,000 Agency Pivot
Enterprise JTBD Framework: The B2B Cultural Hedging Architecture
The Token-Ledger Inversion Protocol: A Definitive JTBD Architecture Guide
TradFi on Stablecoin Rails: The Mullet Strategy
The Agentic Journey Inversion Manifesto
The 'Other People's Audience' Inversion
The Problem With 'Co-Pilot' Thinking Every Consultant Knows, or Should Know
How to Identify the Real Job in Complex B2B Contexts
Re-Architecting the 17 Universal Customer Journeys: The Complete Masterclass
The Support Chatbot Trap: Why GenAI is the Most Expensive Apology You Will Ever Build
The Idiocy of the AI Co-Pilot (And How to Actually Build Intelligence)
Stop Paying for Bloated Journey Orchestration
Stop Building AI Note-Takers
Micropayment gated research content.
Tearing Down JTBD and Rebuilding It From First Principles
Pega is Automating Yesterday's Work. This is What Comes Next
The Socratic Scalpel: A Practitioner's Guide to Deconstructing Pain Points
The Senior Talent Cliff: Why AI Efficiency is a Productivity Trap in Disguise
The Trillion-Dollar Pivot: Why the Global Telecom Industry is Escaping Earth (and its Own “Dumb Pipe” Trap)
The $87.9 Billion Operational Blind Spot
The $400 Million Measurement Illusion
Your Revenue Forecast Is a Lie Built on a Paycheck
7 Uncomfortable Truths About Global Data Privacy Costing Enterprises $46 Billion a Year
The $1 Trillion Swivel Chair
Your Customer-Centricity is a Corporate Ritual
The $600 Million Insurance Lie: Why Paying Claims Faster is the Wrong Strategy
Micropayment gated research content.
Structural Economics and Strategic Dynamics of the Collegiate-Track Equestrian Academy Sector
Micropayment gated research content.
Why 'Make Something People Want' is Bad Advice
Micropayment gated research content.
JTBD: Generate Execution Contexts
Generate contexts (environments/situations) where the job is performed.
JTBD: Generate Solution Approaches
Generate solution approaches that users take when performing a job step.
JTBD: Generate Root Causes
Generate root causes for why a user fails to achieve a specific success metric.
JTBD: Generate Social Jobs
Generate social job statements associated with a functional job.
JTBD: Generate Emotional Jobs
Generate emotional job statements associated with a functional job.
JTBD: Generate Financial Metrics
Generate financial/economic metrics for a job.
JTBD: Generate Related Jobs
Generate related jobs that surround or influence the core functional job.
JTBD: Generate Situational Factors
Generate situational factors that impact how the job is performed.
JTBD: Generate Success Metrics
Generate success metrics (outcome statements) for a specific job step.
JTBD: Generate Job Map Steps
Generate a chronological Job Map (process steps) for a Jobs-to-be-Done analysis.
JTBD: Verify Payment Access
Verify x402 payment credentials without performing any generation.
JTBD: Batch Generate Metrics
Generate success metrics across multiple job steps in a single call.
JTBD: Generate Consumption Chain Steps
Generate process steps for a specific consumption journey type (Selection, Purchase, etc.).
JTBD: Generate Consumption Chain Jobs
Generate consumption chain jobs covering the full lifecycle of acquiring and using a solution.